Monday, July 2, 2007

Your Creativity Gets Paid

Today I’m attending a seminar on Franchise Network Engineering Management.

Interesting? Very.

If I had to complain about something, I would just complain about the seats. But that would be being too picky.

Hey. Don’t assume I’m writing this in the middle of the seminar. No. It’s my well deserved lunch break. I have my laptop on one side and my sandwich on the other. Facing me, at the other end of the restaurant, a beautiful lady probably in her mid twenties.

Oops. That’s drifting away from the subject. I’ll spare you from all the details.

Franchising: a real cash machine.

Have you ever wanted to be rich? No sillier question. Of course you have. Sigh.

But. There are some important prerequisites.

Are you creative? Are you determined? Are you a consistency seeker? If yes, your dream might come true. If not, stop reading this and find another way to make money.

All you have to do is sit down, take a piece of paper and start writing. Write down your dream concept. Whether a restaurant, a fashion store or anything.

Write down your passion.

Did Ray Kroc (McDonald’s founder) and Howard Schultz (Starbucks founder) know that their concepts would one day end up being in almost every country in the world? I don’t think so.

But they had the idea, the vision, the passion and the determination.

Money? Not that important. Your idea and passion are worth a lot of it.

There are many ways to finance the launch of your concept. Some are illegal! But if I were you, I would stick to the legal ones.

Personal financing, loans, borrowing, selling shares … You chose.

Launch your first unit. Test it. Prove it. Franchise it.

But don’t stop there.

Control it. Your concept is your baby. Do you ever forget about your baby? If yes, please get yourself a shrink.

Well. I hope this was a bit useful for you entrepreneurs out there. I just thought it would be interesting to share with you some ideas on what I do.

There is still so much creativity to be done in this world.

Who has to do it? Us.

Let’s find out what’s on the other end of sunrise.

I’m gona eat my sandwich and think about a "creative" way to approach that lady.

BTW she’s eating a chocolate fudge cake. You know what I mean.

Wish me luck.

I’ll catch you later.